Cancer Toolkit
The pandemic has seen a significant delay in people contacting their GP practices with signs and symptoms suggestive of cancer, and in responding to cancer screening invitations or appointments in south west London possibly due to patient concerns around attending and safety.
Everyone should also speak to their GP practice if they have symptoms and are concerned about attending in person, and also respond to their cancer screening invitation when received.
The below toolkit contains a variety of assets, as part of the communications mix. We would appreciate your support in sharing this far and wide.
If you need any further data or information, please get in touch with our team at pressoffice@swlondon.nhs.uk or call 020 3458 5379
UPDATED- Bowel Cancer Screening
Text
Download social media copy here
Images
Social Media
56 year olds
- Download Twitter/Facebook static here – Male V1
- Download Twitter/Facebook static here – Male V2
- Download Twitter/Facebook static here – Female V1
- Download Twitter/Facebook static here – Female V2
- Download Twitter/Facebook static here – Female V3
- Download Twitter/Facebook static here – Screening Kit
- Download Instagram static here – Male V1
- Download Instagram static here – Male V2
- Download Instagram static here – Female V1
- Download Instagram static here – Female V2
- Download Instagram static here – Screening kit
58 year olds
Do it For Yourself - Lung Cancer
Text
Download social media copy here
Images & Videos
Social Media
- Download social media static here – V1
- Download social media static here – V2
- Download social media static here – V3
- Download Instagram static here – V1
- Download Instagram static here – V2
- Download Instagram static here – V3
- Download Instagram story here – V1
- Download Instagram story here – V2
- Download Instagram story here – V3
Video
Leaflet
MSD have launched a website hosting all the DIFY lung cancer campaign materials for use by any healthcare teams who wish to run future campaigns themselves (or bursts of existing ones). You can download print ready files for local printing of the pop-up banner and pharmacy bags. There are also files for digital screens and 6 sheet posters. All materials are freely available for use however there are some limits on maximum quantities for physical asset orders.
https://msdoncology.medisa.com
Cancer Symptoms- Text, Image & Video Assets
Text
Download cancer symptoms social media copy
Download cancer newsletter copy
Images –
Please find generic south west London images below – for specific localised borough assets see your borough toolkit (links at the bottom of this page)
Social Media
Download generic cancer image 1
Download generic cancer image 2
Download generic cancer image 3
Posters
Download Lump Poster (Digital)
Download Lump Poster (Print Ready)
Download Pain Poster (Digital)
Download Pain Poster (Print Ready)
Download Symptoms Large Print Poster (Digital)
Download Symptoms Large Print Poster (Print Ready)
Download Symptoms Easy Read Poster (Digital)
Download Symptoms Easy Read Poster (Print Read)
Videos
(Dr Emma Kipps, RM Partners Clinical Director and Consultant Breast Oncologist, The Royal Marsden NHS Foundation Trust, on how important it is to be breast cancer aware)
Understanding Breast Pain video
Dr Afsana Safa, a GP in Westminster, explains the causes of breast pain and why it is not considered to be a sign of more serious disease. She describes how breast pain feels and what steps people can take to help relieve their pain:
Help Us Help You - Lung Cancer - Text, Image & Video Assets
Images
Social Media
Download GP lung cancer image 1
Download GP lung cancer image 2
Digital Screens
Posters
Download Lung Cancer GP Poster 1
Download Lung Cancer GP Poster 2
Download Lung Cancer Poster 1 (Digital)
Download Lung Cancer Poster 1 (Print Ready)
Download Lung Cancer Poster 2 (Digital)
Download Lung Cancer Poster 2 (Print Ready)
Download Lung Cancer Poster 3 (Digital)
Download Lung Cancer Poster 3 (Print Ready)
Download Lung Cancer Easy Read Poster (Print ready)
Download Lung Cancer Easy Read Poster (Digital)
Download Lung Cancer Large Print Poster (Print ready)
Download Lung Cancer Large Print Poster (Digital)
Download Lung Cancer GP Poster Urdu
Download Lung Cancer GP Poster Bengali
Download Lung Cancer GP Poster Gujarati
Download Lung Cancer GP Poster Punjabi
Text
Prostate Cancer
Skin Cancer
General Screening - Text & Image Assets
Text
Download general screening social media copy
Images
Download general screening social media image 1
Breast Screening - Text and Image Assets
For some localised borough specific assets see your borough ‘NHS is here for you’ toolkits and search under the ‘cancer’ tab:
https://www.swlondon.nhs.uk/nhs-is-still-here-for-you-croydon-toolkit/
https://www.swlondon.nhs.uk/nhs-is-still-here-for-you-wandsworth-toolkit/
https://www.swlondon.nhs.uk/nhs-is-still-here-for-you-merton-toolkit/
https://www.swlondon.nhs.uk/nhs-is-still-here-for-you-richmond-toolkit/
https://www.swlondon.nhs.uk/nhs-is-still-here-for-you-sutton-toolkit/
https://www.swlondon.nhs.uk/nhs-is-still-here-for-you-kingston-toolkit/